Bookaster is booking and CRM software for salons, barbers, clinics, gyms, and restaurants. You run your own 24/7 booking page, own your client list, and send confirmations and reminders straight from your business's own WhatsApp number, no marketplace in between.
Get 3 months of the Professional plan free on every new account — no credit card required. Cancel anytime.
Fresha is a well-known booking platform for salons and spas, built around a consumer marketplace where clients discover businesses. That model works for some, but many local service businesses want to stay in control of their own brand, their own booking link, and their own relationship with clients. Bookaster takes a different angle: your booking page is yours, your customer list is yours, and every automatic confirmation and reminder goes out from your own WhatsApp number, the channel your clients already read. Below is an honest look at where Bookaster fits best if you're comparing it with Fresha.
| Feature | Bookaster | Fresha |
|---|---|---|
| Your own branded booking page (24/7) | Your page, your brand, your link | Marketplace-led discovery |
| Messaging from your own WhatsApp number | From your own WhatsApp number | Platform notifications |
| Automatic confirmations & no-show reminders | Built in, WhatsApp-first | Included, varies by plan |
| Ownership of your client list & CRM | You own your customer data | Marketplace model |
| WhatsApp booking bot | Clients book via WhatsApp chat | App & marketplace focus |
| Freed-slot auto-refill | Auto-fills cancellations | Add-on / varies |
| Point of sale, invoices & staff commissions | Built in | POS & marketplace focus |
| Google review requests | One-tap review requests | Marketplace reviews focus |
| Available languages | 7 languages | Varies by region |
Your booking page carries your name and brand, and your customer list stays yours. You're building your own client relationships, not renting attention on a shared marketplace where clients compare you with the salon next door.
Confirmations, reminders, and review requests go out from your business's own WhatsApp number, the app your clients open every day. Messages get seen, no-shows drop, and every conversation feels like it comes from you, not a platform.
Per-staff calendars, customer CRM and loyalty, point of sale and invoices, staff commissions, reports, freed-slot auto-refill, and a WhatsApp booking bot, all in one place across 7 languages. Start with 3 months of the Professional plan free, no credit card.